How JenCraft Designs got started

Introduce your Etsy shop and tell us your story. How did you begin and decide on what to sell on Etsy, and how do you create your products?

JenCraft Designs was derived in 2015 from a dream of selling items made with my Cricut Explore. Soon after I decided to start my vinyl decals business, health issues due to cancer stopped me from crafting for a while.

During my downtime, I decided to sell my designs in digital format, so that others can still enjoy my imagination. Less than an hour after listing my first item, I had a sale. After that, I was hooked!

I love that others can use my files to make their business or personal gifts a part of their creativity. I enjoy creating and helping others as much as I possibly can.

Favorite items

What are your favorite items? What makes these so special? Why do you think these items might be selling well?

Some of my most favorite designs are the Snowman Faces, Scarecrow Faces and many of the Giraffe designs. The Snowmen and Scarecrows have been very popular and best sellers every fall/winter season since creating the designs in 2017.

Getting sales on Etsy

How long did it take for you to earn your first sale and how do you currently attract customers to your Etsy shop?  

Within an hour of listing my first item it sold. Currently, Pinterest is my biggest way to promote. I also have a Facebook page and use Etsy ads.

Managing JenCraft Designs

How do you manage your shop? Are you running solo or do you have any team members? What tools or services do you use to run your shop and how do you handle fulfillment?

I manage and design everything on my own. I use many tools to create my digital designs such as Affinity Designer and Illustrator but my go to most often is Inkscape.

The future of JenCraft Designs

What goals do you have for your shop in the future?

Future plans for my shop is to start selling my designs on physical items. I get many requests for t-shirts, mugs and sublimation transfers.

It breaks my heart to see a customer really wanting something with one of my designs on it, yet unable to create the finished product on their own. I want to be able to give them the option to buy those finished items they so desperately want.

Advice for new sellers

What’s your advice for a new seller starting an Etsy shop?

Research popular items, join lots of crafting groups and see what everyone is into at that time then let your imagination take you to where you need to go from there. 

Great customer support is a must. Never miss the chance to help those who need assistance, they will return to purchase from you again if you show you are a trustworthy and helpful seller.

Alura Team
Alura Team

Alura is your all-in-one platform for selling on Etsy. With more $500.000+ gross sales over four years selling on Etsy, Alura is built by experienced sellers for sellers. Start with a free account and explore all the features you need to start, run, and grow your Etsy shop.