How PrintablesEliStudio got started

Introduce your Etsy shop and tell us your story. How did you begin and decide on what to sell on Etsy, and how do you create your products?

Hello! My name is Elizabeth, and I’m the founder of PrintablesEliStudio on Etsy. My Etsy journey began at the beginning of 2021 when I created my first Etsy store with a Valentine’s Day product. Later on, I decided to focus that store on the offering of printable planners, and they became AzilesCo Planners.

A few months later, I decided to dive into seasonal products again, so I created a second shop where I listed printable games and activities for all occasions and ages. It turned out to be a niche I really enjoyed working on, and I found a lot of people interested in what I had to offer! I’ve been constantly creating and improving my products since then, and I really enjoy the process. I create the products using Canva and get beautiful clipart from Etsy and Creative Market.

Favorite items

What are your favorite items? What makes these so special? Why do you think these items might be selling well?

I have a lot of favorite items in my shop! But these three are special, as I really like the design that was created after a lot of trial and error. They have all been given a bestseller badge in the season they get more popular, and I think they sell well because of the design and for being activities that the whole family can enjoy and create new memories together!

90 Thanksgiving Conversation Cards, Family Friendly, Etsy Italy
Christmas Bingo Cards Printable Holiday Bingo Christmas - Etsy Italy
Valentine's Day Treasure Hunt Valentine's Scavenger Hunt for Etsy Italy

Getting sales on Etsy

How long did it take for you to earn your first sale and how do you currently attract customers to your Etsy shop?

I think my first sale came after a month of working on the shop, and I currently attract customers from Pinterest, and I get a lot of repeat customers who like my work.

Managing PrintablesEliStudio

How do you manage your shop? Are you running solo or do you have any team members? What tools or services do you use to run your shop and how do you handle fulfillment?

I manage the shop by myself. I do the design part, listing, finance, customer service, etc. I get some design advice from my husband from time to time, as he actually studied arts and design. The tools I use at the moment are:

  • Canva: product design and listing images
  • Etsy and Creative Market to purchase quality clipart.
  • Alura and Erank for SEO and keyword searching
  • Pinterest to do some marketing and reach new customers.

The future of PrintablesEliStudio

What goals do you have for your shop in the future?

Right now, I’m working on improving the products that are already in store as well as adding new evergreen products. Some goals for this year include reaching 10,000 sales by the end of the year and adding at least five products every month.

Advice for new sellers

What’s your advice for a new seller starting an Etsy shop?

  • Don’t wait until your products are perfect; go for it and improve them along the way!
  • Listen to your customers and take their feedback into account.
  • Keep practicing and improving your skills.
  • Learn about SEO and use a tool like Alura to help you with it.
  • Work on your shop every day; it could be doing research, looking for new ideas, or creating social media posts.
  • Keep working for it, be patient, and don’t give up! The journey is worth it.

Some sellers really get inspired by hearing numbers. Feel free to share these if you like.

Question: What is your average profit margin?
Answer: About 95% of my monthly income is profit

Question: What is your shop’s conversion rate?
Answer: 3%

Alura Team
Alura Team

Alura is your all-in-one platform for selling on Etsy. With more $500.000+ gross sales over four years selling on Etsy, Alura is built by experienced sellers for sellers. Start with a free account and explore all the features you need to start, run, and grow your Etsy shop.